
Mergers

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A merger is a business strategy that involves combining with another company and operating as a single legal entity. Companies that agree to merge are generally equal in size and scale of operations.
TYPES OF MERGERS
1. Merger of competitors and product extensions
Such mergers occur between companies operating in the same market. The merger results in the addition of a new product to a company’s existing product line. Through the union, the companies can access a wider customer base and increase their market share.
2. Conglomerate merger
A conglomerate merger is a union of companies engaged in unrelated activities. The union will only occur if it increases shareholder wealth.
3. Merger by market extension
Companies operating in different markets, but selling the same products, join together to gain access to a larger market and a larger customer base.
4. Horizontal merger
Firms operating in markets where they are fewer in number merge to gain access to a larger market. A horizontal merger is a type of consolidation of companies that sell similar products or services. It results in the elimination of competition, thus achieving economies of scale.
5. Vertical merger
A vertical merger occurs when companies operating in the same industry, but at different levels of the supply chain, merge. These mergers result in increased synergies, supply chain control and efficiency.
BENEFITS OF A MERGER
1. Increases market share
When companies merge, the new company gains a larger market share and a competitive edge.
2. Reduce the cost of operations
Companies can achieve economies of scale, such as buying raw materials in bulk, which can lead to cost reductions. Investment in assets is now spread over a larger production run, resulting in technical savings.
3. Avoiding replication
Some companies producing similar products may merge to avoid duplication and eliminate competition. This also results in lower prices for customers.
4. Expanding operations into new geographic areas
A company seeking to expand its operations in a certain geographic area may merge with another similar company operating in the same area to start its business.
5. Prevents the closure of an unprofitable business
Mergers can keep a company from going out of business and save many jobs.
The group in short :
Every year More than 30 successfull transactions with 20 Senior Consultants and Partners On companies with 5 to 100 employees With a turnover of 1 to 100 Million
We are located in many countries in Europe and Africa to provide access to foreign buyers/investors:
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Actoria has allowed me to quickly diagnose the dysfunctions in the processes of our company, to offer optimizations and to implement them. Actoria has also successfully supported us in all phases of our company’s transfer to a group in our sector: preparation of my company, identification of buyer partners, negotiation up to the entry of the partner’s capital. Actoria brought us negotiation expertise and found us a good partner.
Sylvain LibherTriplast
We were relatively anxious to find a solution because my health was deteriorating rapidly. Actoria’s consultant allowed me to successfully carry out my company’s sale. Its action has been crucial to carry out this delicate project because it involved all of our day-to-day activities. This project was close to my heart and was becoming increasingly necessary. The impulse given by Actoria was decisive to make it happen.
Olivier de BellevueBrehm
First, Actoria made an effective diagnosis of the strengths and weaknesses of our company and then proposed to take them into account in our management in order to increase the value of our company. Actoria led this project with my entire management team which made it possible to involve all the operatives and to be able to quickly implement a solution to enter the capital of an investor supplemented by the entry of certain executives of my company as well as a bank.
Romuald SoblesseKaufmann SA
I couldn’t be happier with the result, but I am especially pleased with my decision to work with Actoria. The success of this mission was the direct result of Actoria’s hard work and sophisticated professionalism on my business. From our first meeting through the reasonable preparation process, all phases of the transfer, legal and financial operations were managed by the Actoria team. Their skills were even more evident when the complexities of this transaction were at its peak.
Hervé RoduitOmega Group
Hiring Actoria made the difference to achieve my original goal and move on to my next professional challenge. Selling a company like AMR in this market has not been an easy task. Actoria has demonstrated perseverance in identifying good buyers with knowledge of my industry in order to continue the development of my business, and has provided professional advice throughout the process.
Nicolas RafaleAMR SA
The company’s sales process has been a very long and difficult journey. The professional support of Actoria made this effort much easier. I would especially like to thank the consultants from Switzerland and France for their very effective collaboration. Your consultants proposed creative solutions during the negotiations to effectively overcome significant obstacles in order to conclude the agreement. Their experience, knowledge and professionalism contributed to the success of this transaction.
Gilbert SibersteinGroupe Janvic
The group in short :
Every year More than 30 successfull transactions with 20 Senior Consultants and Partners On companies with 5 to 100 employees With a turnover of 1 to 100 Million
We are located in many countries in Europe and Africa to provide access to foreign buyers/investors:
The question of selling a business in France arises sooner or later. How to find the right buyer in Europe ? How to successfully transfer my business in Europe ? When you want to hand the hand over to a successor, buyer, buyer or investor, the terms used are various: delivery company Europe, sale company france, sale company Europe, sale company Europe, sale small business in Europe. Whatever the terms used for the sale of your company in Europe, you can put your company on a list of companies for sale in Europe, a business exchange, or seek advice from a fusacq, a specialist in business transfer in Europe. With him you can think about the best buyer: family,employee, investment fund, external buyer. Sometimes it can offer you other solutions such as a getting closer to a company, a merging or establishing an alliance with another european company.
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