
Do’s and don’ts for a successful relationship with a business transfer agent
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In the title we speak of intermediaries in business transfers but from a semantic point of view, this term is no longer adapted to the current situation.
Indeed, the intermediaries as we used to hear them 15 or 20 years ago have almost all disappeared in favor of advisors for sellers and buyers. The professional you will be facing either represents the interests of a seller or will propose to accompany you in your approach within the framework of a mandate to accompany the takeover.
So let’s get down to business and see how to interact with these professionals.
What are the 4 things you need to do to properly engage in a recovery process?
The first thing to do is to do a self-diagnosis of your strengths and weaknesses so that you have a clear picture of what type of business is right for you. You need to make sure that any company you target matches your strengths and will not suffer from your weaknesses.
Second, don’t be confused about the size of the business you can afford to take over. Think bigger than your eyes. There is nothing dishonorable about taking over a modestly sized company.
Third, find a company that has a solid foundation and has prepared for the transition. It’s better to have a company in a traditional, unsexy but well-run industry than a company in a niche but poorly run industry.
Finally, and this is really the most important thing – you need to educate yourself on the recovery, which you do at the ARC very well. There are ongoing decisions to be made with a lot at stake throughout the takeover process. Investing a little bit of time to gain the specific knowledge needed for recovery both upstream and downstream will yield huge results.
What are the biggest mistakes that buyers make in this process?
A common mistake is to think that financing will not be complicated, that with a few thousand euros in their pockets they will be able to buy a multi-million dollar company and that banks lend money easily for small business purchases.
In reality, banks rarely lend and without the intervention of the BPI, very few banks would finance business takeovers. This is
why it is so important to be accompanied by professional financing specialists.
Another problem is that some buyers tend to become too emotional during the takeover process and fall in love with a company by already seeing themselves as owners and already thinking about the best way to develop the company. They are even certain that they will do better than the owner, even though the owner has tried many things before them.
More prosaically, it is better to aim for a good business with a solid history that will allow you to gradually understand how it works before playing a leading role in its development.
What personal considerations should a buyer take into account when deciding to buy a business?
There are many considerations, but two main ones.
First, how will becoming a business owner impact your lifestyle?
For example, are the business hours compatible with the lifestyle you want? If you’ve just had children and want to enjoy them without being a slave to a business, you’ll want to avoid certain areas.
Second, make sure you have sufficient financial resources in case the business fails or if you need to invest in the development of the business to ensure its growth. Too many businesses fail because of a lack of capital.
What kind of research is important to do before making an offer?
In many cases before making a proposal in the form of an LOI, you will not have access to complete accounting, contracts, customer lists and other confidential information. You will usually have access to this information during the formal due diligence period that occurs after an offer is accepted.
So before that, the key is to do as much research as possible. Obviously, balance sheets, either published or provided by the seller, should be understandable and, generally, you will have access to general financial information to make a proper valuation. At this stage do not go into the justification of the accounts or the restatements made in the case of economic accounts if a transferor gives you restated accounts.
It is also imperative that you study the company’s global market, its products and services, the competition and how it is positioned in relation to the competition, whether or not it owns its premises, and the remaining life of its industrial assets.
Who should buyers contact for advice or assistance with a business acquisition?
This is really a huge problem and a very important issue.
There is, without a doubt, a misconception with far too many takeovers and especially those who are just starting out. First of all, as far as
resources are concerned, you absolutely need a lawyer who is competent in business takeovers and, ideally, in the transaction sizes you are targeting. The lawyer’s role is to transcribe the transaction and ensure that the buyer is protected. You should not turn to lawyers to negotiate your deal.
Most of them are not good (even if they think they are) and more often than not, they get in the way of the deal.
You will also need an accountant to do the audit of the company and the financing plan and the financing package including the business plan to be submitted to the banks.
Thirdly, you need professionals of the transmission.
And this is where the buyers are mistaken.
The professionals have a specific but limited role. They can help buyers get access to the businesses for sale, act as a buffer between the parties, and help close the deal at the negotiating table because they have done it before.
However, unless a buyer pays them directly, which rarely happens, the mandate is between the seller and the intermediary, they only represent the interests of the seller and not the buyer, so looking to them for unbiased advice is a bit silly.
This brings us to the question of an expert advisor for a buyer. You either need a mentor or you need to hire an experienced takeover consultant. Every buyer should have someone on their team who has experience in taking over a business and will only look out for their best interest. Having an independent expert on your team will probably be the best investment you make during the buyout process.
What types of businesses should novice buyers target?
If this is your first takeover, you need to buy a business you understand – one that doesn’t have a steep learning curve, something simpler.
The most important thing is to have support after the sale, which requires a smooth transition to a new owner. It is quite rare that you can understand the complete operation of a business in 1 month 2.
What advice can we give to buyers to find financing?
It would be great if traditional banks would finance small business purchases, but they rarely do.
There are good public mechanisms such as the BPI, but the eligibility criteria severely limit who can get a loan.
You can turn to family and friends, which is of course possible, but the relationship will often be tricky to manage especially if you don’t stick to your financing plan.
The right way to finance the takeover is the seller. First, it is common for part of the price to be indexed to future results. Secondly, in most cases, this is the only way to finance a takeover and thirdly, it serves to validate the seller’s commitments in terms of future results.
What are the most difficult or challenging aspects of the recovery process?
There are three aspects.
The most difficult is finding the right company for your skills. This can take time and it requires diligence.
Another difficult aspect is usually understanding the financials that the seller has presented. There are often restatements to be made on an SME and the tax accounts rarely correspond to the economic reality.
At this stage, consider that the valuation given by the intermediary is correct with a maximum negotiation margin of 25%.
Don’t forget that intermediaries are generally paid on the basis of results and have no time to waste with far-fetched valuations. You will have more problems with valuations set by the sellers or their accountant.
Finally, you must consider the future. Obviously, you cannot predict it, but you can ask questions about the company’s current strategy. It is up to you to verify whether this strategy suits you or needs to be modified. Defining a future strategy for the company requires receiving a lot of information from the seller but also projecting yourself into the future.
What final advice should you give to potential buyers?
It’s obvious: taking over a business is a process.
There are very specific steps to follow:
- Getting ready
- Search and selection of targets
- Make a diagnosis of targets
- Discussions and proposals in the form of a LAW
- Negotiations
- Contractings
- Transition in management
It takes time and work, but it’s worth it.
However, the only way to succeed is to have the specific knowledge to make all the right decisions and as I have said far too many times over the past 25 years, “You have to learn before you can win“.
Speech by Mr. Lange at the CRA Paris, 04/12/2017
FAQ
What services does Actoria provide?
Actoria specializes in mergers and acquisitions advisory for small and mid-sized businesses. Our services include company sales, succession planning, buy-side and sell-side mandates, business valuation, financial diagnostics, investor sourcing, negotiation support and full transaction execution until closing.
Who does Actoria work with?
We support SME owners, family-business leaders, shareholders, entrepreneurs, private investors, and corporate groups seeking to acquire or divest businesses in Europe and North Africa.
In which countries does Actoria operate?
Actoria has local teams in Switzerland, France, Belgium, Luxembourg, Morocco and Tunisia, and manages cross-border deals across Europe, Africa and the Middle East through an international buyer network.
How many potential buyers are in Actoria’s network?
Our proprietary network includes more than 6,500 qualified industrial buyers, strategic acquirers and financial investors, allowing us to match sellers with high-quality counterparties.
Does Actoria support confidential business sales?
Yes. Confidentiality is fundamental to our process. All discussions, documentation and buyer approaches are handled discreetly to protect the interests of the seller and the business.
What industries does Actoria cover?
We advise companies across multiple sectors, including industrial production, manufacturing, services, IT and digital, healthcare, logistics and distribution, construction, and specialized B2B services.
What is the typical size of businesses Actoria represents?
We primarily advise SMEs with revenues generally ranging from CHF/EUR 2 million to 100 million, depending on jurisdiction and market.
How does Actoria determine the value of a business?
We perform detailed financial and strategic analysis using multiple valuation methods, including discounted cash flows, market multiples, asset-based methods, and sector benchmarking.
How long does a business sale process take?
A standard transaction typically takes 6 to 12 months depending on market conditions, buyer interest, company complexity and diligence requirements.
Why choose Actoria as an M&A advisor?
With over 20 years of experience, a senior advisory team, a structured methodology, and an extensive network of qualified buyers, Actoria delivers independent advice, tailored execution and strong transaction results for SME owners.
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They trust us
Actoria has swiftly identified the inefficiencies in our company’s processes, proposed optimizations, and implemented them effectively. Furthermore, Actoria has provided outstanding support throughout all stages of our company’s transfer to a group within our industry. This includes preparing our company, identifying potential buyer partners, and negotiating up to the point of the partner’s capital entry. Actoria delivered expert negotiation skills and secured a valuable partner for us.
Sylvain LibherTriplast
We were quite anxious to find a solution, as my health was deteriorating rapidly. Actoria’s consultant played a crucial role in the successful completion of my company’s sale. Their involvement was essential in executing this delicate project, as it impacted our daily operations. This project, which was close to my heart and increasingly necessary, was made possible thanks to the decisive momentum provided by Actoria.
Olivier de BellevueBrehm
First, Actoria conducted a thorough assessment of our company’s strengths and weaknesses, and then suggested incorporating these insights into our management approach to enhance our company’s value. Actoria led this project alongside my entire management team, enabling the involvement of all key personnel, and swiftly implementing a solution that allowed an investor to enter our capital. This was complemented by the inclusion of some of my company’s executives and a bank.
Romuald SoblesseKaufmann SA
I couldn’t be happier with the result, but I am especially pleased with my decision to work with Actoria. The success of this mission was the direct result of Actoria’s hard work and sophisticated professionalism on my business. From our first meeting through the reasonable preparation process, all phases of the transfer, legal and financial operations were managed by the Actoria team. Their skills were even more evident when the complexities of this transaction were at its peak.
Hervé RoduitOmega Group
Hiring Actoria made the difference to achieve my original goal and move on to my next professional challenge. Selling a company like AMR in this market has not been an easy task. Actoria has demonstrated perseverance in identifying good buyers with knowledge of my industry in order to continue the development of my business, and has provided professional advice throughout the process.
Nicolas RafaleAMR SA
The company’s sales process was a lengthy and challenging journey. The professional support from Actoria made this endeavor much more manageable. I would like to extend special thanks to the consultants from Switzerland and France for their highly effective collaboration. Your consultants proposed creative solutions during the negotiations, which effectively overcame significant obstacles in order to finalize the agreement. Their experience, knowledge, and professionalism played a crucial role in the success of this transaction.
Gilbert SibersteinGroupe Janvic
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The question of selling a business in Europe arises sooner or later. How to find the right buyer in Europe ? How to successfully transfer my business in Europe ? When you want to hand the hand-over to a successor, buyer, buyer or investor, the terms used are various: delivery company Europe, sale company, sale company Europe, sale small business in Europe. Whatever the terms used for the sale of your company in Europe, you can put your company on a list of companies for sale in Europe, a business exchange, or seek advice from a fusacq, a specialist in business transfer in Europe. With him you can think about the best buyer: family, employee, investment fund, external buyer. Sometimes it can offer you other solutions such as a getting closer to a company, a merging or establishing an alliance with another European company.
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